Through 10+ years in business, we have curated a dynamic roster of experienced experts and coaches.
Jen Spencer // Founder, President + CEO
Jen is passionate about developing new generations of outstanding executives. In 2007, after working in advertising and seeing the unique challenges facing busy, creative leaders, she leveraged her entrepreneurial background and founded Jen Spencer Coaches. In 2013, she rebranded as The Creative Executive and built The Creative Executive Method®.
In addition to managing the operations and finances of The Creative Executive, Jen drives the company’s relationship building and strategic decision-making. She supports her team of executive coaches with vision, agile leadership, and a growth mindset. Recently, they seamlessly pivoted to an all-virtual services model and have received outstanding client feedback.
Jen believes in being an active member of the creative community, and she launched and curated the first years of TEDxAustin as a co-executive producer. She has also presented at SXSW and CreativeMornings Austin , and served on the programming committee for Culturati Summit .
A native Texan who has lived all over the United States, Jen currently lives in Austin with her husband, an advertising creative director, and their son. She received her B.A. in sociology and women’s studies from Boston College, and holds certifications from Leadership Circle Profile , Results Coaching Systems (now The Neuroleadership Group) and Team Coaching International .
Lauren Russo // Managing Director, Coach Team Lead / Executive Coach
Lauren has created powerful results for organizations of all sizes and with diverse business needs. She has been coaching executives since 2013 and specializes in leadership development experiences that deliver tangible outcomes based on assessed areas of need. Recently, she has helped clients at Capital One, Indeed, and Bazaarvoice.
Lauren’s favorite tools include 360 assessments, self-evaluation, Myers Briggs, Kolbe, VIA Strengthsfinder, and Development Action Plans. She helps her clients improve their goal-setting, proactive decision-making, time and project management, accountability, mindset, relationship building, and communication skills. Lauren also facilitates strategic planning sessions, builds mentorship programs, and develops leadership guides for her clients.
Her approach is based on the Martha Beck Life Coaching Training Program , where she was certified in 2013. During 200+ training hours, she mastered an arsenal of tools, including positive psychology, thought work, and mind-body practices. Lauren is also certified in Leadership Circle Profile and is an accomplished employee mentor for clients of The Creative Executive.
A native of Virginia, Lauren now lives in Austin. Outside of work, Lauren is passionate about civic engagement and has volunteered with Girls Empowerment Network, Indivisible TX-25, numerous local, state, and national political campaigns, and a domestic violence crisis hotline.
Andi Beierman // Account Project Manager
Andi Beierman draws on her tenacity, resourcefulness, and eye for detail and design to maintain The Creative Executive’s superior client service.
As the company grows, she has been instrumental in streamlining and refining processes and systems. She keeps the calendar and deadlines on track and manages contracts. While much of her work is behind the scenes, Andi is also the first communication point for Creative Executive clients.
One of Andi’s greatest strengths is her design acumen, which she uses to ensure outstanding user experiences for Creative Executive clients. Her previous experience as a designer includes roles at Edutopia – The George Lucas Educational Foundation and Whole Foods Market. For nine years, she was the deputy art director at the award-winning magazine Texas Monthly.
Jasmine Holan // Financial Director
At the intersection of finance, relationships, and spirituality, you will find Jasmine Holan and her work with creatives, entrepreneurs, and small business owners. Over the past two decades, many of her previous clients refer to her as “The Money Goddess.”
As she directs the financial matters and strategy for The Creative Executive, she is guided by her 11 Money Principles, her bachelor of science degree in psychology, and MBA coursework.
Inspired by Hildegard of Bingen, a 12th-century mystic Benedictine nun, Jasmine applies Veriditas, or “Truth of the Greening” in a unique way to all she does, including the field of finance.